Filling the Gaps: How to Create of a Full-Circle Digital Marketing Strategy

Presented by Jeremy Abel, Mannix Marketing

Reaching one's target audience through search engines, social media, and other digital channels has been a key initiative for businesses across industries. However, in light of the many factors that influence a consumer's purchase decision, many businesses are leaving massive gaps in their digital marketing strategy- causing them to miss out on key opportunities to engage new and existing customers.

Fortunately, there is a way to close these gaps, and it could lead to new visitors, leads and customers.

In this jam-packed marketing strategy session, attendees will learn:

• How consumers are using the web to find, purchase and promote products and services
• What stages consumers go through when making a purchase decision
• How to leverage your website, blog, social media, and other channels to create a full-circle digital marketing strategy
• What you must start doing today to attract, convert and delight customers

Discover how to improve your digital marketing strategy and engage your target audience by registering for this event today!

At the conclusion of this presentation, the Saratoga County Chamber of Commerce and Mannix Marketing will let everyone who attends know about a new collaborative venture that will promote Saratoga County, its businesses, events, attractions and communities from the Twin Bridges to the Town of Day and everywhere in between in a historic and unprecedented fashion.